An opportunity for local news sites — testing how many of your best readers you’re giving away to ad networks

Oct 25, 2018 | advertising, explanations, Research

By Bill Densmore and Don Marti RELATED LINKS: What is data leakage? How the ITE can solve data leakage and fosters ethical advertising) Service journalism and the web advertising problem The HIgh Cost of Low-Budget Advertising (David Kohl) INTRODUCTION Web sites...

Publishers, nonprofits convened in Chicago to address web trust, privacy, identity

Aug 22, 2018 | advertising, network

New efforts to help consumers gain more control over their identity and privacy, without breaking the business and civic value of the Internet, launched Sept. 26-28 with a first convening in Chicago of the “Internet Multistakeholder Privacy Initiative.” ...

PRIVACY: Last-minute provision in California data-privacy bill may actually create a marketplace that values personal information, observers say; also nonprofits not covered?

Jun 29, 2018 | technology

By Bill Densmore | Executive Director Information Trust Exchange Governing Association Posted: June 29, 2018 | 12:50 p.m. The new California Consumer Privacy Act of 2018 (CCPA), signed on Thursday by Gov. Edmund G. Brown Jr., vaults the nation’s largest state into the...

Protected: Pocantico pre-convening discussions

Apr 12, 2018 | Uncategorized

Password Protected

To view this protected post, enter the password below:

Google emails publishers and other ad partners with disclosure about its GDPR compliance plans — it will offer non-personalized ad service

Mar 22, 2018 | advertising, identity, privacy, technology

Google Company emailed publishers and other advertising parters updating its plans for complying with the European Union’s General Data Protection Regulation which takes effect May 25, 2018. The most significant announcement — Google will launch a solution...