The Information Trust Exchange Project — Editors, researchers, technologists, entrepreneurs and journalism advocates taking on the task of making a new market for digital information. Governed by a public-benefit consortium. Committed to respecting individual identity and privacy.
"PRIVACY TOWN" -- Can a news organization become its community’s “privacy protector” . . . cut down on ad fraud . . . and reach new readers, viewers and users with trustworthy services? ITEGA considers testing.
Read More
Trade Desk and LiveRamp move to consolidate identity; what of publishers’ role; are advertisers complacent?
Trade Desk and LiveRamp move to consolidate identity; what of publishers' role; are advertisers complacent? Privacy Beat Your weekly privacy news update. VIEW IN YOUR BROWSER Trade Desk and LiveRamp move to consolidate identity; what of publishers role; are...
Privacy motivates; Consumer Reports tests CCPA agent role; Google reports on FLoC;
Privacy motivates; Consumer Reports tests CCPA agent role; Google reports on FLoC; Weekly Privacy News Update Privacy Beat Your weekly privacy news update. VIEW IN YOUR BROWSER Two separate studies assert privacy becoming critical consumer motivator;...
Belgians: GDPR infringed by RTB; call for privacy “accountability agent”; new CCPA rules?
Belgians: GDPR infringed by RTB; call for privacy "accountability agent"; new CCPA rules? Privacy Beat Your weekly privacy news update. VIEW IN YOUR BROWSER Belgian investigation said to find real-time-bidding ‘infringes” GDPR; refers for litigation follow up...
Legal think tank suggests third-party “accountability agent” could certify and jump start U.S. privacy rules
Legal think tank suggests third-party “accountability agent” could certify and jump start U.S. privacy rules A trio of privacy lawyers has an idea for jump-starting a uniform privacy framework in the United States without waiting for Congress to act -- form a...
Will Becerra enforce global opt out? PARRROT would put data in cloud; book forecasts digital ad biz collapse
Will Becerra enforce global opt out? PARRROT would put data in cloud; book forecasts digital ad biz collapse Privacy Beat Your weekly privacy news update. VIEW IN YOUR BROWSER Publisher, browser, privacy coalition presses platforms, ad-tech to honor global opt-outs...
Gatekeeper for ad-data: Dovekey, UDEX? Journalism possibilities; advertisers nix Prop 24; EU universal ID
Gatekeeperfor ad-data: Dovekey, UDEX? Journalism possibilities; advertisers nix Prop 24; EU universal ID Privacy Beat Your weekly privacy news update. VIEW IN YOUR BROWSER Google and ad tech eye replacing cookies with a trusted third-party “gatekeeper” for user...