Mar 20, 2019 | advertising, collaboration, network
PRINTABLE VERSION / PRNEWSWIRE VERSION Multi-stakeholder group to convene in Washington, D.C. April 24-25; seeks input from thought leaders in publishing, advertising and consumer advocacy to strike new balance in trust, advertising and data privacy SIGNUP HERE...
Nov 15, 2018 | collaboration, identity, network, privacy, trust, Uncategorized
How ITEGA can reconcile privacy and identity with the needs of advertisers – a shared-database of non-personal interest information Our goal is to improve the relevance of ads you agree to see, which should improve the user experience. ITEGA will be able to enforce...
Feb 19, 2018 | collaboration, explanations, Uncategorized
In 2016, Donald. W. Reynolds Journalism Institute consulting fellow David Gehring wrote this backgrounder explaining why publishers could benefit from collaborating with then being incubated at RJI as the Information Trust Exchange project. He also elaborated on the...
Sep 26, 2016 | advertising, collaboration, ownership
By Bill Densmore ITE Project Director Almost two years in the making, a new initiative backed by many major U.S. publishers might have the potential to cut down on problems with fraud and privacy abuses in the digital advertising industry. “TrustX,”...
