Jan 22, 2021 | advertising, data, identity, privacy, technology, trust
Ad-tech execs and publishers see privacy/identity consumer choice as only way to compete with Facebook, Apple, Google “walled gardens” By Bill Densmore wpdensmore@itega.org The “open” Internet isn’t meeting the business or privacy needs of publishers or...
Jun 19, 2020 | advertising, data, identity, technology
Companies said to be spending ‘hundreds of millions’ to replace the third-party cookie for controlling user data — but no consensus yet on platform, browser or public Who should control user identity on the web — the elements of a person’s interests and...
Sep 30, 2019 | identity, investing, privacy, trust, venture capital
Venture capital developing principles for ethical-tech investing in “Race to the Top” initiative At a Silicon Valley roundtable, investors and companies seek consensus on fostering alternatives to surveillance capitalism. Mountain View, CA, Sept 13, 2019—An ambitious...
Mar 20, 2019 | advertising, collaboration, network
PRINTABLE VERSION / PRNEWSWIRE VERSION Multi-stakeholder group to convene in Washington, D.C. April 24-25; seeks input from thought leaders in publishing, advertising and consumer advocacy to strike new balance in trust, advertising and data privacy SIGNUP HERE...
Nov 15, 2018 | collaboration, identity, network, privacy, trust, Uncategorized
How ITEGA can reconcile privacy and identity with the needs of advertisers – a shared-database of non-personal interest information Our goal is to improve the relevance of ads you agree to see, which should improve the user experience. ITEGA will be able to enforce...
